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Ways Filippo Loreti is Taking on the Swiss Watchmakers

The luxury watch industry has spent decades advancing the technology used to make the key components of a fine wristwatch, pushing the cost of manufacturing lower and lower. Today, a watch costing thousands of dollars to obtain may only cost a couple of hundred to build.

However, these cost savings are not passed onto the consumer.

Filippo Loreti is here to change all of that with The Okeanos Collection: fine timepieces made to exacting Swiss standards, for a fraction of the cost. Here are five ways that Filippo Loreti has declared war on the Swiss.

1

GOING WITH DESIGN, NOT BRANDS

Filippo Loreti doesn’t cut corners, but they don’t spend silly money on details you don’t need. For example, ETA, a Swiss maker of watch movements, makes the oft used but pricey ETA 2824-2 movement. Because the patent on the ETA 2824-2 expired, Sellita, another Swiss-based movement maker, produces identical movement for less money: the SW200, as used by Filippo Loreti. Why pay extra for a brand name you didn’t know existed until reading this?

1

GOING WITH DESIGN, NOT BRANDS

Filippo Loreti doesn’t cut corners, but they don’t spend silly money on details you don’t need. For example, ETA, a Swiss maker of watch movements, makes the oft used but pricey ETA 2824-2 movement. Because the patent on the ETA 2824-2 expired, Sellita, another Swiss-based movement maker, produces identical movement for less money: the SW200, as used by Filippo Loreti. Why pay extra for a brand name you didn’t know existed until reading this?

2

THE BEATING HEART OF AN APEX WATCH

When Swiss watchmakers want the best quartz movement, they turn to Miyota of Japan for their supply. Filippo Loreti’s Okeanos dive watches run on the same Miyota movement favored by the Swiss when they turn to battery power, only for a much lower price.

3

CLASSIC LUXURY FINISH

Finding a watch with first-class movement is one thing, but finding one that also exudes class, without being over the top, is difficult. The Okeanos Watch Collection by Filippo Loreti starts with the principle of a top-performing dive watch, producing it in a host of colors, finishes, and bands, so no matter what your style, Filippo Loretti has the dive watch for you.

3

CLASSIC LUXURY FINISH

Finding a watch with first-class movement is one thing, but finding one that also exudes class, without being over the top, is difficult. The Okeanos Watch Collection by Filippo Loreti starts with the principle of a top-performing dive watch, producing it in a host of colors, finishes, and bands, so no matter what your style, Filippo Loretti has the dive watch for you.

4

VISIBILITY WHEN YOU NEED IT

When Swiss watchmakers want the best quartz movement, they turn to Miyota of Japan for their supply. Filippo Loreti’s Okeanos dive watches run on the same Miyota movement favored by the Swiss when they turn to battery power, only for a much lower price.

5

10 YEAR WARRANTY

All Filippo Loreti watches, including the Okeanos series, have a ten year warranty. This means that wearing a timepiece for its intended purpose, be it diving, hiking, or just moving boxes in your garage, doesn’t risk damaging your investment.

5

10 YEAR WARRANTY

All Filippo Loreti watches, including the Okeanos series, have a ten year warranty. This means that wearing a timepiece for its intended purpose, be it diving, hiking, or just moving boxes in your garage, doesn’t risk damaging your investment.

Luxury wrist watches straight from the best manufacturers in the world.